Pricing · proposed, untested

Priced per machine, not per person

Operators, dispatchers and the bookkeeper ride free. You pay for registered units on an annual contract, with a winter floor for parked fleets. These are A proposals: nobody has paid them yet, and the plan’s validation step asks owners for a refundable $500 deposit precisely because saying yes to a price is worth nothing.

Configure your fleet

Plan

Monthly

Per year
Winter floor (Dec–Feb, fleet parked)
Share of estimated billings A

Estimated billings = units × 1,000 h × $235/h = . The $235 is the IBISWorld 2026 pumping benchmark E source; 1,000 h per unit is our assumption.

The only public price anchor we found

C-Ment Dispatch is a ready-mix tool at $399/month flat, unlimited trucks E Capterra UK. It is a different product category and anchors what small shops expect to pay. RapidWorks is quote-only and “user-based” E source; CreteSuite publishes no price list and describes its cost as about “1 FTE” E source. We could not verify either price, so no cost-vs-incumbent comparison is shown.

The price table

Fleet sizeFounding fleet ($250 + $35/unit)List ($395 + $40/unit, $595 min)
5 units$425$595
7 units$495$675
10 units$600$795
20 units$950$1,195

Onboarding

List $1,500–3,000; the model assumes only $1,000 realized on average, because paper shops resist setup fees and competitors waive them for switchers. Includes rate-sheet setup and a 2-week dual run against paper.

Reconciliation audit

$500, credited against onboarding. Two weeks of tickets photographed on site, checked against your invoices, split into “waived on purpose” and “never captured.”

Not included

Sales tax determination (your tax engine decides), AP-portal integrations (planned as paid add-ons), and live history migration from another vendor (a fixed-fee read-only archive instead).

Our own challenge to this price

Where the price might be wrong

Realized price will sit near the minimum

The evidenced pump fleet size is a 2018 mean of about 7 units E SEC filing; the median is probably lower. So the model uses $640–700 a month realized, not the $750+ a 9-unit average would give. Many accounts will pay the $595 floor.

The ROI is thin at 0.5% recovery

A 7-unit fleet billing ~$1.6M a year that recovers 0.5% gets back about $8k, roughly what it pays us. Unless audits find 1%+, the sale has to rest on faster invoicing and less bookkeeper time. Run the numbers.